“Once upon a time, there was a crochet bra...”
Spiman started out in 1959 as a small workshop in the centre of Carpi, selling haberdashery directly to the public and manufacturing satin and crochet bras, the product of the skills of the workers of that time.
The Spiman brand was officially born on 20th September 1961, when Affra Spinabelli, together with her husband Francesco Menozzi, and Augusta Manfredini founded the company. The company soon acquired the character of a family-run business, its points of strength being the determination to bring off a common project founded on tradition and the ability to keep up with the times and market demand.
In 1976, Laura, one of Mrs Affra's daughters, assumed control of the business after working and training inside the company, and together with her husband Giovanni Becchi founded the Spiman s.n.c. company.
In 1997 Spiman became a limited liability company.
Currently, working alongside Giovanni and Laura, are their children Stefano, Roberta and Francesco. Three generations have succeeded one another in the company's top management, ensuring the evolution of its production systems and product range while also safeguarding manufacturing craftsmanship and style.
A tangible sign of the founder's creativity and ideas is the patent of a crochet bra – registered on 18th September 1976 – which embodies the compelling style of the taste and attention to detail typical of Italian fashion.
“Having been in the market for over forty years – the company owners point out – we have witnessed many transformations. The Eighties were the years that saw the most intensive development, when Carpi's fashion district was a leader on the international scene.
Since 1992 we've been working with wholesalers as well as large retailing chains, and using the experience built up over so many years in the business, we've started manufacturing products carrying not just our own brand but others as well”.
High quality and affordable prices, alongside constant attention to detail, from the cutting of the fabric to the stitching and trimming, are what make Spiman articles highly appreciated and of timeless taste.
Magie Italiane celebrates Italian beauty.
The strong points of the Magie Italiane brand are Italian style and beauty, which combined with the comfortable fit of the models allow women to dress with class and elegance.
The design of these articles, which softly embrace while providing maximum support, is the fruit of the research carried out at Spiman, an Italian ladies' underwear company that has been putting its experience at the service of femininity for over forty years.
The products are wholly manufactured in Italy so that every item can proudly boast the “Made in Italy” label.
The models’ silhouettes and fine materials invite us to dream, in the same way as the art of poetry does – an art so deeply rooted in the Italian tradition and evoked in this catalogue.
The resulting items give the wearer a feeling of exceptional comfort, pleasure and elegance.
The priority of this line is to provide a fit for all women, since the range of differentiated cups (B, C, D and E) and the wide spectrum of sizes can satisfy every fitting requirement, particularly for generous forms.